Firenza tyres
Wednesday, November 1st, 2006
Agency: FOXP2, Cape Town
Creative Directors: Noel Cottrell, Andrew Whitehouse, Justin Gomes
Art Director: Andrew Whitehouse
Copywriter: Justin Gomes
Photographer: Clive Stewart
Archive for Americas
Pedegree Light–very intersting!
Thursday, October 26th, 2006
Body copy: Perhaps it’s time to turn to pedegree ligth dog food.
Agency: TBWA\Paris
Creative Director: Erik Vervroegen
Art Director: Jessica Gerard-Huet & Celine Artigau
Photographer: Vincent Dixon
Johnson & Johnson, Sundown
Wednesday, October 25th, 2006
Body copy: Life revolves around the sun. Use Sundown.
Agency: DDB, Brasil
Creative Director: Sergio Valente, Julio Andery
Art director: Denis Kakazu
Copywriter: Aricio Fortes
Photographer: Platinum
Mizuno sport shoes
Wednesday, October 25th, 2006
Body copy: Choose your track
Agency: AlmapBBDO, Brazil
Creative Director: Luiz Sanches
Art Director: Guilherme Nobrega, Pedro Izique
Photographer: Fernando Nalo
Volvo c70: Birds
Wednesday, October 25th, 2006
Body copy: Almost completely safe
Agency: EURO RSCG, New York, USA
Creative Director: Jeff kling
Art director: Vladislav Ivangorodsky
Copywriter: Jason Miller
Littering public awareness: Real beach trash billboard
Tuesday, October 24th, 2006
Body copy: Found on Redondo beach. August 21, 2005
www.surfrider.org
Surfrider Foundation
Agency: Saatchi & Saatchi, Los Angeles, USA
Copywriter: Felipe Bascope
Art Director: Michael Reginelli
Devassa Beer: Pure ingredients
Tuesday, October 24th, 2006
Body copy: The craftsman-made beer with the purest ingredients.
Agency: McCann-Erickson, Rio de Janeiro, Brazil
Creative Director: Adriana Cury, Luiz Nogueira, Neca Bohrer, Toninho Lima
Art director: Alexandre Fernandes (Little Father)
Copywriter: Christian Grecco
Photographer: Thomas Susemil
The Yellow Pages
Monday, October 23rd, 2006
Body copy:Shooting range? The Yellow Pages. Smoke outlet? The Yellow Pages.
Body copy:Swimming lessons? The Yellow Pages. Driving school? The Yellow Pages.
Body copy:Cosmetic surgery? The Yellow Pages. Dentist? The Yellow Pages.
ZAP Electric Vehicles ad campaign
Monday, October 23rd, 2006San Francisco creative team David Swope and Neil Levy created this ad campaign on behalf of Santa Rosa-based electric car pioneer ZAP (an acronym for Zero Air Pollution). The ads poke fun at SUVs, while introducing the newest compact electric LUV (Light Utility Vehicle). Intended to generate consumer interest and attract independent auto dealers to sign up for the company’s new car dealer network, the ads are anything but traditional. In the understatement of the year, art director Swope quipped, “We’ll probably never get invited to work on the Hummer account.â€
headline: NATURE THANKS YOU.
body copy: Finally an electric car everyone respects. The ZAP WorldCar L.U.V. For more information, call (800) 251-4555 or visit www.zapworld.com.
headline: HELLO. PARKING KARMA.
body copy: With the right car, everything’s better. Introducing the electric ZAP WorldCar L.U.V. For more information, call (800) 251-4555 or visit www.zapworld.com.
David Swope, art director
Neil Levy, writer
David Swope/Neil Levy, co-creative directors
Curtis Meyers, photographer
The Invisible Flowers by Clorox!
Sunday, October 15th, 2006
Over the advertising years, cleaning agents have used the transparency platform in various ways and degrees, each to demonstrate the cleanest clean. With Clorox Floral, we had to do that and more. Flowerbed positioned the New Floral scent to mimic the presence of real flowers, no matter where you are. So what if you can’t see them. If you can smell them, they are there. The ‘Do Not Step On The Flowers’ sign treats flowers just the way they would be treated in their natural environment.
Title: Floral Scented Clorox >> Client: Clorox >> Art Director: Dinesh Gore >> Copywriter: Lisha Mansukhani >> Agency : TD&A DDB, UAE >> Product Name: Clorox Floral
